Mack Weldon Innerwear

Another newcomer brand in the innerwear (undershirt, underwear, socks) category, Mack Weldon distinguishes itself from the incumbents by fusing old-school quality with modern day technology. This is easily apparent when you look at the credentials of co-founders Brian Berger (Excite, WebMD) & Michael Isaacman (Ralph Lauren, Tommy Hilfiger).

Brand Overview

Mack Weldon is a brand new men’s collection that will feature t-shirts, undershirts, underwear and socks – essentially the fundamental pieces to create the base for any outfit. It just launched this week and is sold exclusively on the brand’s website, which has been specially designed to offer the most hassle-free and convenient shopping experience (there are cool features such as auto-replenishment, etc.).

This is an undergarment brand that is solely devoted to producing top-notch products that perfectly combines luxury and performance features to create a one-of-a-kind item…the founders will ensure you there’s nothing like it in your closet.

The t-shirts are cool on their own and great with denim. They are available in a crew neck and v-neck style in 6 different color ways and retail for $28.00. Made out of 95% Long Staple Cotton and 5% Lycra, the t-shirts are super soft with a bit of a stretch. The t-shirts are a standard fit, cut close but never tight and have rotated shoulder seams to ensure total comfort.

Innerwear Line Details

  • Undershirts:
     47.5% Long Staple Cotton / 47.5% Modal / 5% Lycra.
    Styles: Crew Neck & V-Neck.
    Colors: White, Nine Iron, True Black.
    Key features: Longer length stays tucked, Rotated shoulder seams for comfort.
    Price: $32
  • Underwear:
    Fabric: 47.5% Long Staple Cotton / 47.5% Modal / 5% Lycra.
    Styles: Brief, Trunk, Boxer Brief.
    Colors: white, true black, blue night, cloud burst, deep lichen green, weldon blue.
    Price: $19.50 / $22 / $24.
  • Socks:
    Fabric: 80% Combed Cotton / 15% Spandex / 5% Elastic.
    Styles: Ribbed Sock, Striped Sock.
    Price: $12.50

Other Neat Stuff

  • Instant Discounts “Savings Meter”: Each time you shop, Spend $100 get 15% off, at $150 get 20% off, at $200 get 25% off
  • Subscription/auto-replenishment: Allows users to sign up and have additional product automatically sent when you need it

Product Images

Love what these guys did on their website with regard to presenting their collection. Instead of leading with the standard static images, Mac Weldon went for a more dynamic presentation and embedded short videos of their fit model wearing the products.

Read more